All tagged marketing
Blue Ocean Strategy is a ten-year-old book that is still relevant today. How do you craft a business strategy that moves you to a new mode of operation - away from the competition and setting your own destiny? I also see a lot of Viable Vision in this book.
The second unconference session was initiated by Aliza Sherman as a result of the communities panel from Friday, where there was not enough time to talk about how and why communities die / break-up / fade away.
Someone is claiming to be the only WYSIWYG blog editor and buying AdWords to prove it.